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Sporting look

SPORTING LOOK

Eberhard & Co continues to surprise with their new outsize mechanical chronograph, the Chrono 4 Grande Taille, building further on the innovative Chrono 4’s new interpretation of reading time. This extra special timepiece comes is a limited edition of 600 units. The watch features a black stainless steel case and black rubber strap, which gives it a decidedly sporting look, emblazoned as it is with E in relief on the side – the emblem of the Maison.

The generously dimensioned watch case measuring 43mm in diameter conceals a mechanical movement with automatic winding. Like all the other Chrono4 models by Eberhard & Co. it is characterized by an exclusive feature: its four counters are arranged in a horizontal row, which makes reading the time a logical and consequent operation. The display follows a natural progression of time: minutes and hours hand, 24 hours and small seconds hand.

Chrono-4-Grande-Taille2The Chrono 4 Grande Taille also uses rubber in the crown with an “E” in relief, standing for Eberhard, but also in the push buttons where the material adorns the circumference. The watch is protected by a non-reflecting sapphire glass, and it is water-resistant up to 50 meters. The stainless steel variant is available with a black rubber strap featuring as a special adornment an “E“ in relief on the side, the well-known emblem of the Maison.

Eberhard & Co. was founded in 1887 in Chaux-de-Fonds, in the Swiss Jura. In 2012, Eberhard & Co. celebrated 125 years of history, confirming its natural propensity towards development and growth, while retaining its personality and strong spirit of independence and without forgoing the close link with its origins and tradition. Eberhard & Co produces around 16,000 timepieces a year, with objectives of weighted yet constant growth, and is present in about 25 countries, from Europe to the United States, from the Far East to the Middle East. The history of Eberhard & Co. is an ongoing succession of unforgettable creations, from the Chrono 4 to the 8 JOURS, from the Tazio Nuvolari collection to the Extra-fort model, from the women’s collection Gilda, right down to the very latest products: the Tazio Nuvolari 336 and Desk-Clock, the Contograf Special Edition and Gilda in two precious new models.

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timeless codes

TIMELESS CODES

The La Chaux-de-Fonds brand Corum announced the creation of a new collection: La Grande Vie. Beautifully presented, a creative exercise in which, paradoxically, Corum rarely participates: the mastery of the classic and timeless codes of traditional watchmaking.

The new collection La Grande Vie by Corum is the exception that proves the rule of the brand’s unbridled creativity. “We wanted to have a collection with an elegant, classic design. It complements, following our customers’ demand, our most daring pieces”, explains Jérôme Biard, CEO of Corum.

timeless codes timeless codes La Grande Vie adopts all the Corum codes by considering them in the light of permanent collections and timeless pieces, making them aesthetically accessible to experienced collectors and first-time buyers.

To launch the collection, three pieces are already available. They join Corum’s “Heritage” collection. All share a 42 mm titanium case within which lies a beating Swiss Made automatic caliber (SW300), visible through a sapphire crystal case back.

Their dials will probably attract the most attention, with a shimmering sunray finish in blue, red and green tones that magnifies each ray of light. From the center to the flange, this sunray finish gives the piece a radiant look.

Baton hour markers are stretched out on the dials, which Corum wanted to be more elongated and thin than average, accentuating the “sunray” effect reflected by La Grande Vie. They come with “Dauphine” hands – a highly “classical” feature of the traditional fine watchmaking that is wonderfully exhibited here by Corum.

At noon, the 12:00 hour marker is replaced by a large key – an oversized Corum logo – to leave the brand’s mark. Indeed, in the absence of the name “Corum” on the dial, watch enthusiasts will only know the identity of the brand that created La Grande Vie through this key logo.

With an extremely well-considered positioning, La Grande Vie is worthy of taking the torch from Corum’s timeless collections, such as the Chargé d’Affaires. This collection from the 1950s has long attracted watch enthusiasts for its mastery of classic watchmaking codes. Today, La Grande Vie follows its own unique path on the way to a redefined version of traditional watchmaking, also destined to leave its own mark.

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